“This particular was a contributor to the box office, and I expect it will be again,” says Greg Laemmle, CEO of MoviePass, the subscription service that will stream a movie for ten bucks a month in early 2020. It went bankrupt after the offering.
Stacey Spikes, a co-founder who was ousted amid strategic differences with the new owners including the $9.95 plan, will acquire the assets from bankruptcy in 2021. They relaunched MoviePass yesterday after months of beta testing. “The movie-a-day plan, which left most tickets to the subsidized service,” Sykes told Deadline, “was never going to work.” AMC actually threatened to sue, saying the plan was not sustainable and set consumers “up the road to ultimate disappointment.” Its bankruptcy filing listed more than 12,000 customers it may own.
The new MoviePass has four tiers from $10 for 1-3 movies, up to a limited availability $40 plan with 30 movies a month. Each plan also has a specified number of credits, a new feature. So “on Friday or Saturday night you [use more credits] compared to a Tuesday matinee,” said Sykes. The old schedule didn’t differ, assuming all tickets were the same. Plans are for 2D standard screenings. They cost more in NY and LA. Tickets reserved only on day of show Can be
Customers sign up through the MoviePass mobile app where they can purchase and book seats directly for MoviePass partner chains. The company does not list the names of its exhibition partners till date, but three of the biggest circuits in the country AMC, Regal and Cinemark are not on it. Tickets to their theatre, or any cinema in the US that accepts MasterCard, can be booked through MoviePass, but must be purchased at the cinema with a MoviePass MasterCard debit card (within 20 minutes, as before ).
Structural elements, such as same-day purchases, meant that MoviePass disproportionately promoted the special film, which is recovering more slowly than the broader box office and needs all the help it can get. . service will not move the needle Spider ManOr big tentpoles, Sykes said. “But people are more likely to take risks on art titles.” He is fielding questions from small exhibitors, assuring them that payments are immediate, directly “from our account to pay the theater when someone buys a seat” and that they take into account the varying ticket prices. .
MoviePass said it accumulated a waiting list of 800,000 people during beta testing. How many will be active in the post-Covid theatrical landscape that is too good to be true.
Specialty Openings: widest this weekend on 900 screens, Nicole Holofcener (walk and talk, friends with money, said a lotcomedy you hurt my feelings, from A24, starring Julia Luce-Dreyfus and Tobias Menzies. Premiere at Sundance, with critics 96% Certified Fresh on Rotten Tomatoes. Deadline review here. Louis-Dreyfus, a popular author, and her husband Don, a popular teacher, see their fractious happy marriage begin to crack when she learns that he has been candid about his opinions about his work. is less.
Expected to bring in between $800k-$1.4 million over the four-day weekend, it is older than a typical A24 film, such as Comparable moving on, mrs harris goes to paris, dressAnd mr malcolm’s list,
quiver delivery presents Becky’s Wrath On 200 Screens by Matt Engel and Susan Coot. Lulu Wilson with Seann William Scott. Sequel to Quiver’s 2020 horror-thriller Becky. Two years off the grid and trying to rebuild her life after surviving a violent attack on her family, Becky finds herself going toe-to-toe against the leader of a fascist organization on the eve of an organized attack. Is. Premiere in the SXSW Midnighters section.
kino larber documentary opens near vermeer By Suzanne Raes On four screens, expanding in the coming weeks. Behind the scenes of the largest Vermeer exhibition ever held, now to be seen at the Rijksmuseum in Amsterdam, captured the imagination of the art world through glowing reviews, global publicity and a full run of tickets sold out. The film follows curators, conservators and collectors in their mission to shed a new light on the elusive Dutch master.
strand releasing presents will-o-the-wisp, a Portuguese gay musical by João Pedro Rodrigues with André Cabral, Joel Branco, Mauro Costa. It premiered at Cannes’ Director’s Fortnight last year, screened at TIFF and the New York Film Festival. Opens at IFC in New York, adds Brooklyn and LA next weekend. On his deathbed, His Royal Highness Alfredo, the king without a crown, remembers his distant youth and dreams of becoming a fireman.