The latest trend in broadcast sports, and television in general, are streaming services, and they are slowly replacing cable and satellite subscriptions as the preferred way to watch sports, news and entertainment programs.
Many, if not most, pro sports teams have been slow to adapt to this new trend, but one NBA team has joined the streaming revolution.
The Utah Jazz are starting a company called SEG Media that will stream the team’s games for free over the air.
The Utah Jazz has joined the Suns and Golden Knights in abandoning cable television.
Jazz is launching her own production company, SEG Media, and streaming service.
Beginning this fall, 3.3 million residents of Utah and beyond can watch local sports broadcasts over the air for free. pic.twitter.com/Thp8SWA0hM
– Front Office Sports (@FOS) June 20, 2023
For decades, the only way to watch NBA games was on ABC or, before, major networks like NBC or CBS, and those networks usually only aired a certain number of games on weekends.
This was followed by the advent of cable television, which allowed fans to watch every game their team played, but required them to purchase a subscription, a burden for many American families considered to be the working poor. goes.
But these days, streaming services allow those fans to watch games at a reduced cost or even for free.
The Jazz began a rebuilding process last summer when they traded away All-Stars Rudy Gobert and Donovan Mitchell after maximizing their potential as a group.
The team was expected to fall into the basement this season, but they started 10–3 and were competitive throughout the schedule.
Utah has some good and intriguing young players, such as Lauri Markkanen, Jordan Clarkson, and Walker Kessler, not to mention a collection of future draft picks that could yield some outstanding players.
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